Get New Customers with SaveLocal from Constant Contact

May 1, 2012 7:18 am Kimberly Ochwangi Leave a Comment

SaveLocal from Constant Contact is a way for local merchants to connect with new customers through shareable deals that you control your deal from start to finish. With SaveLocal you get happy customers old and new, ridiculously affordable pricing, and the tools you need to stay on top of your success.

YOSN is proud to introduce Constant Contact SaveLocal because we are local market advocates who love to see the small business owner win. SaveLocal allows the small business owner not only to keep from sharing its profits and losing the business’ shirt due to overhead and a huge share in coupon sales, but also SaveLocal allows revenues created to stay right within the local market. Wow–What a win/win!

Wait this short video:

Get New Customers with SaveLocal — Introducing SaveLocal from Constant Contact

Constant Contact’s SaveLocal helps businesses run local deals (agbeat.com)

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Filed Under: Daily Deal Marketing Solutions, Email List Building, Featured Tagged With: constant contact, daily deal alternative, groupon, livingsocial

Blurbpoint: Dedicated SEO & Social Media Reputation Management

February 23, 2012 6:43 am Kimberly Ochwangi Leave a Comment

Blurbpoint is providing 5% discounts on all its SEO Services with “affiliate” coupon code

Blurbpoint, a leading link building and SEO company, has carved a strong niche for itself in these and many other services too. There are a number of repeat customers to Blurbpoint for the huge range of services they have on board and for the kind of dedication they show towards completing the task on time. Be it the SEO submission services or the link building packages or even the social media marketing services they offer, they have always showed stellar results for websites that represent varying magnitudes.

In addition to offering these services to great perfection, Blurbpoint has also attained the status of the most chosen one amongst many because it has quite a number of feathers in its cap. A Google Adwords Certified Partner, VeriSign Trusted, TRUSTe certified, 2011’s Best in Search by Top SEOs and DNV Certification from an International resource all of these are reason enough for clients to come back for more and more services to Blurbpoint.

Working on stringent maxims, Blurbpoint is a strong stickler for perfection and works towards enhancing the brand exposure of the client and also the client base thereby. The main aim is towards drawing traffic through organic results and hence SEO plays a pivotal role. Offering hire dedicated SEO services, the company allots an SEO expert when requested and the expert is committed to improving the performance of the website in various search engines.

SEO has become the indispensable aspect for online existence amongst stiff competition. Then why not get it from the best in the industry? Enough said!

Leave a comment about your experience with SEO Services (great or indifferent).

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Filed Under: Content Marketing, Featured, Internet Marketing, Miscellaneous Internet Marketing, Paid Search Marketing, SEO, Social Media, Web Analytics Tagged With: affordable seo service, bee seo service, blurbpoint, engine optimization search seo services, hire dedicated SEO services, organic seo service, professional seo services, seo service, seo service provider, seo services atlanta, seo services company

Why Mobile Friendly Websites Help Local Business Get More Business

February 5, 2012 6:37 pm Kimberly Ochwangi 4 Comments

Get More Business Online When Locals Are Searching For Your Business

Google is forging ahead with its mobile initiative, and unless you have been hiding under a rock, you more than likely realized that mobile is everywhere and growing at tremendous rates. Your business should be cashing in on the mobile market. Do not miss this local marketing revolution that Google has been working to improve upon for years. If you’re not found on the mobile searches, your competition will be, and they will be the ones who get more business!

Not sure if you want to go mobile, maybe a few facts will open your eyes:

Smartphone sales have already overtaken PC sales
Mobile online searches are projected to surpass computer searches by 2015
Mobile users are 3X more likely to purchase within 24 hrs
Google has already announced they will penalize sites which aren’t mobile friendly

This is just a small sample of the many facts surrounding the surge in mobile use.

So, why a mobile friendly website?

Your regular website is great on a laptop or PC, but have you seen it on a smart phone? A smartphone screen is small and the device is slower loading so in order to be mobile friendly you need a mobile site that loads fast, is easy to navigate and, of course, has relevant content. A mobile user who can’t easily access your website content will just move on to a site they can, as in your competition who had the foresight to create a mobile friendly site!

Get more business in 2012.

Mobile just keeps getting bigger and it may be your best source to get more business in 2012 and beyond.

A recent survey of mobile users by Google has found that:

95% do local business searches on mobile

88% use that info to buy within 24 hrs.

75% will contact the business

61% will call the business

59% will go to the business

Smartphone users are doing more and more searches on business names. The information they want is phone number, address, directions and they are ready to do business. Are you ready to do business with them?

We need to recognize change in habits and incorporate new strategies. An example is if you’re currently spending more than $300 with your local Yellowpages or Yellow Page type services, you’ll want to go to a free listing there and shift your marketing dollars to areas of marketing that are working now. Your strategy for 2012 should be to get a mobile website because very soon the majority of local consumers will be mobile consumers! With these kinds of numbers, you should ask yourself – how will this interact with mobile consumers – with all of your marketing efforts.

Your Online Success Network & LikesLocal are supporting the Google initiative for all local small businesses to have mobile friendly websites by 2012 by giving free mobile websites for spending a briefly but highly informative consultation on your business’ online currently marketing footprint.

If you have not already, go to http://www.youronlinesuccessnetwork.com/yosn-success-strategy to schedule your 30-minute consultation and claim your free mobile-friendly website.

How (And Why) to Make Your Website Mobile-Friendly (lockergnome.com)
What Mobile-Enabled Means For Your Business (score.org)
ConnectMe QR Announces Launch of Mobile Website and QR Code Editor (prweb.com)

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Free Online Presence Report – Need New Customers?

January 8, 2012 10:21 pm Kimberly Ochwangi 1 Comment

Every business in the world has an online identity whether they know it or not. From the smallest start-up to a multi-generational family business to Fortune 500 companies, all businesses have a web identity made up of websites, directory listings, and search engine content. The Internet contains a wealth of information on local businesses.

Unfortunately, not all information is trustworthy and could have been placed there by someone other than the business owner. Large companies employ entire departments of technicians to ensure that the company’s identity, brand, and web appearance are accurate, placed where consumers can find it and, most importantly, not stolen or manipulated by competitors! That’s right, without competent supervision taking corrective measures to ensure your business’s online identity always points back to you, your business information is at risk.

NetCare Claimed Profiles service is a critical component of visibility and information security.
We create (or claim) your Google, Yahoo, and Bing listings, as well as create profiles on
Facebook, Foursquare, Yelp, Twitter and many others where valuable customers are searching.
With your online identity secured through NetCare, you can feel confident that when people
search for your business information, they will indeed find information on your business, not
your competitors – and not an address in the middle of a corn field. Once claimed, we hand you
the keys to these new profiles, providing you the opportunity to enhance, update, and reach out
to consumers. Websites add credibility, but without proper syndication, exposure is limited.

NetCare is the lifeline many small businesses have been searching for.

NetCare will assist with Google Rank Placement, Facebook, and Mobile with guarantee & tracking.

To learn more about our services, visit our site at http://netcare.youronlinesuccessnetwork.com.

We’re offering free online identity presence reports. Call Kimberly at 1-877-258-4804 today!

Why it is Important to Manage Your Online Identity (epiphanysolutions.co.uk)
Anyone Can Prove and Assert Ownership of Their Online Identity With New PeoplePond Service (prweb.com)
MOO Facebook Timeline Business Cards Want You To Be A Brand (readwriteweb.com)

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Pros And Cons Of Daily Deal Advertising Offers

June 14, 2011 3:06 pm Kimberly Ochwangi 6 Comments

Daily Deal Marketing Solutions

Daily Deal Sites Can Be Like Pay Per Click Advertising

Post-Daily Deal Site Disasters? Discover the advantages, disadvantages, and how to be sure to get a strong return on investment!

Market Research indicates that as high as 91% of Daily Deal consumers WILL NOT RETURN after redeeming a coupon IF they don’t have an incentive to return.

Yes, Daily Deal Sites can be like pay per click advertising due to the fact that this method of advertising will IMMEDIATELY get your phone rings and INSTANT traffic to your business. This could be a terrific problem to have if the business owner has thought about how to handle the instant flood of traffic.

In order to get a new business off its feet or growing an existing service-based business, first-time customers are essential. The next challenge is converting these first-time customers into raving fans so that they refer their friends and family and come back often. Repeating this process over and over again at minimal cost without impacting your cash flow is the ultimate challenge.

Question: Is there a magic solution that will attract new customers and grow my cash flow at the same time?

Answer: There is no magic solution, and it has always been said that word of mouth referrals are the best way to build a business. However, it can also be the slowest way in this day and age of digital and social media. Daily Deal sites, such as Groupon, LivingSocial, The Customer Advantage, local deals via Qnanza, and other smaller local sites to sell your services will attract new customers to your business. However, the increasing of your cash flow will take some planning and implementation which will be discussed below.

How it works: Daily Deal Sites (also known as group discount buying websites) will offer a daily discount deal to their member network to sell coupons for your services over a 24-hour period (Daily Deal). The coupons are advertised at a discounted rate to your regular service price, based on a minimum group purchase. The deal is only activated (deal is on) once a minimum group purchase is achieved. When the deal is completed the coupons (vouchers) are emailed to the customers and then redeemed at a later date. Daily Deal Sites often sell 100′s to 1000′s coupons in a 24 hour daily deal period.

What are the advantages? The advantages of running a Daily Group Buying Deal include your business will receive upfront payment for your business services, quickly build a customer base (*note this is not your own opt-in email/mobile phone subscriber), and build brand awareness in your local market. This in turn gives your business the opportunities to up-sell your services and products and win the loyalty of the discount shopping prospect.

What are the disadvantages? The disadvantages of running a Daily Group Buying Deal include you need to offer a discount to your retail service price (discount of at least 50% off the retail price). Merchants typical receive only 25% or less on their Daily Deal offer sometimes within 14 days or so after the sale. You must consider your ability to service an INSTANT RAMPAGE of new customers which can cause a lot of turnover with your employees. Also be sure to think about management of the booking process–you may need to employ extra staff to book hundreds of appointments in a single day. Some may say that your business may lose money per individual customer; however, your return on investment can be recouped with implementing an Integrated Media Promotion system and automating your business. NOTE: Since you’re a local business owner, Daily Deal advertising takes money out of the local market because your business is only receiving up to 25% of the sale.

How To Get A Strong Return On Your Investment: Be sure that you have a plan and an automated system in place to handle the new influx of prospects to your business.

Daily Deal Marketing Solutions

*Click here to learn the most robust way to implement and what’s needed.

Here are a few things to consider before running your Daily Deal as well:

Post-Daily Deal Disaster? You decide…read more.

So Let’s Cut to the Chase

Before you get to leave a comment below, would it be okay if I hear your thoughts about it? Well, here would be some of the questions I would be asking to you then:

How do you feel about Daily Deals?
Have you ever used a Daily Deal? Would you return to the merchant…why or why not?
Have you heard any stories and read any blog posts (positive or negative)?

Let me hear your thoughts about it, please?

Something more to consider!

Will Daily Deal Coupon Sites Help or Hurt your Business? (foodservicewarehouse.com)
Internet Advertising Strategies for Local Small Businesses (thinkup.waldenu.edu)
Grocery Groupon – connects online marketing to offline loyalty cards (dondodge.typepad.com)

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Filed Under: Daily Deal Marketing Solutions, Email List Building, Email Marketing, Featured, Integrated Media Promotion, Internet Marketing Tagged With: Daily Deal Marketing Solutions, Integrated Media Promotion

New Interesting Way To Increase Your Revenue With Email Marketing

May 30, 2011 10:02 pm Kimberly Ochwangi Leave a Comment

Email Marketing To Increase Sales

Stay in touch with your new friends.

Keep them in the loop with permission-based email marketing.

With all this talk about lead capture and customer acquisition, wouldn’t it be nice if there was a simple way to manage it all? Our email marketing solution does just that. Organize your leads and customers into contact lists and schedule email campaigns to keep them up to date with the latest and greatest in your business.

Investing in permission-based email marketing campaigning will allow your business to thrive even in touch economies like we’re in now. Many business marketers have a misconception that an email marketing list can be blasted in order to increase sales revenue. Of course these type of marketers will purchase 100,000+ email lists. This approach is the same as throwing spaghetti at the wall and waiting to see what sticks–absolutely nothing.

Permission-based email marketing allows you, “the business,” to begin a consistent conversation with your subscribers. Because I believe a picture is worth a thousand words and a video is worth a thousand stories, it is always best to add video testimonies, video examples, and video information to your email marketing campaigns. Remember: your customer will do business with those businesses they know, like, trust, AND those who are at the top of mind in their awareness. We are now in a shopper society–be there in front of your audience at the exact time they are making their buying decisions without bombarding them with pitches.

YourOnlineSuccessNetwork.com sets your small business up to do exactly that–top of mind awareness and user-generated conversations about your business services and products.

Analyze This: Marketers Must Focus on Analytics to Increase Their Value (marketingprofs.com)
Increase Email Conversions and Revenue with Data you Already Have (fathomseo.com)
Driving ROI with Email Marketing (outwardmediablog.wordpress.com)
Increase Email Marketing ROI (fathomseo.com)
4 Tips For Using Frequent Email Deals To Sell More (aweber.com)

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Filed Under: Content Marketing, Email List Building, Email Marketing, Featured, Internet Marketing Tagged With: Business, Customer, E-mail, Email Marketing, Marketing, Marketing and Advertising, Permission Marketing, Revenue

comF5 eMarketEngine & Online Video Platform

May 26, 2011 5:10 am Kimberly Ochwangi 1 Comment

comF5® combines the power of video storytelling with the interactivity of digital, providing a way to communicate and engage your audience wherever they are. The comF5 eMarketEngine™ is the ultimate integrated marketing solution for your business. We provide the products and services necessary to engage, entertain and educate your audience. Because we built this on a unified digital platform, you can have a powerful solution at an affordable price.

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Google Initiative: Mobile Friendly Website Conversion Helps Local Businesses Get More Business

March 8, 2012 10:56 pm Kimberly Ochwangi Leave a Comment

Google’s GoMo Initiative Helps Local Business Make The Mobile Shift In Marketing

Google’s GoMo (Go Mobile) Initiative was announced back in November 2011, and the initiative is certainly alive and going forward. Although, I’m alarmed to find that over 98% of the local small-to-medium size businesses are once again not aware of the shift in the market towards mobile marketing.

I worked for a company, then called Citysearch.com, of which I called nationwide helping the small local businesses to have an online presence, and typically, the small local businesses were priced out of marketing like Google Adwords campaign. So back then, Citysearch was a great way for the small business to gain an online marketing footprint in this competitive arena.

As you can imagine, Google Adwords is where the large enterprise companies play and do their bidding for national campaigns. Now, local merchants can gain a very visible and powerful online audience with a very inexpensive marketing budget compared to what would cost hundreds, if not thousands of dollars in the past.

As I am a local small business marketing advocate, we’re approaching a very exciting time in marketing and advertising. This brings me to the topic of this blog post because I want you to understand the validity of converting your currently branded website over to what’s called a mobile friendly or mobile optimized website.

It’s imperative for the local merchants to take part in this Google Initiative because come 2013 when Google switches their algorithm for the mobile search engine to index first the sites that have the mobile friendly conversion…a local business without the conversion will not be able to compete.

Basically, this Google Initiative is sounding the alarm for all those in local cities to get prepared for the mobile playing ground. As you can see all around you, our habits have changed, and this includes, buying, entertainment, reading, and many other areas. The mobile marketing shift will be KING for many years to come and will proved to be the most relative type of marketing and advertising we’ve seen in years.

If you want to succeed in business, I cannot stress the importance and going mobile, and the other area of importance is making sure your local business is listed on Google Places. Go to http://www.google.com/places right now and get listed.

Mobile Friendly Website Conversion: What Should You Do Next?

Now that we’ve explained the importance of converting your website to a mobile friendly or mobile optimized website. Go to http://www.howtogomo.com/en/d/test-your-site/#gomo-meter, and place the link to your website into the search field to see just how mobile friendly your site is or not. Then add that same URL to http://dudamobile.youronlinesuccessnetwork.com and see for yourself just how it should come up for an effective mobile user experience.

Feel free to reach out to us for more information and assistance to make your site’s conversion. We also offer a free 30-minute online marketing analysis of your digital footprint. Learn more here: http://likeslocal.youronlinesuccessnetwork.com

To your success,

Kimberly Ochwangi

Read more about the Google Initiative mobile friendly or mobile optimized website conversion here: http://youronlinesuccessnetwork.com/why-mobile-friendly-websites-help-local-business-get-more-business/

Likes Local Mobile Friendly Websites vs Customized comF5 Mobile Applications (youronlinesuccessnetwork.com)
Free Online Presence Report – Need New Customers? (youronlinesuccessnetwork.com)
Why Mobile Friendly Websites Help Local Business Get More Business (youronlinesuccessnetwork.com)

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Likes Local Mobile Friendly Websites vs Customized comF5 Mobile Applications

February 1, 2012 5:05 pm Kimberly Ochwangi 4 Comments

Which One Comes First? Likes Local Mobile Friendly Websites vs Customized comF5 Mobile Applications

With over five years in the Internet advertising space, everything from cookie-cutter directory advertising to throw it at the wall on Facebook just to see what works has been attempted. Now, we entered the era of the iPhone and Android Smartphone user, and it is powerful.The early adopter local small business owners that will implement new mobile strategies will win at the end with Mobile Friendly Websites and Customized Mobile Applications. As you know, one is a push technology and the latter is a push/pull technology which is designed primarily for the loyal customer relationship.

We have everything from directories to Groupon-type daily deal sites to Google Adwords, and if done correctly with keyword research for search engine optimization purposes, your business will be found on the search engines in order to give you traffic to your website or even sales for your business. This is what I have referred to for many years as prime Online Real Estate.Let me explain. I’ll give you an analogy with the worldwide franchise McDonald’s. Every city has a McDonald’s in the city. However, you can also go outside that city and find many, many other McDonald’s. Right? Right! This is because Ray Kroc didn’t set McDonald’s up for the BEST hamburgers. Mr. Kroc set McDonald’s up for the BEST REAL ESTATE! Well if you understand this, you’ll be able to see that there is also real estate online just like on the major interstates and intersections of cities. Where? You ask. It’s when you are found as many times as possible when searchers type in keyword phrases on Google, Yahoo, MSN, Ask, or other search engines. You want your information to come up on the first page which typically has approximately ten key spots. Here’s the game changer though…more and more consumers are using Smartphones, and in order to be found effectively so that you make it easy to do business with your website–your website has to be mobile friendly and even optimized on mobile search engine results.

Think about it! Have you ever gone to a business website and had to use your thumb to click on those small links and sometimes find that videos and graphics are missing? Well, so does your customers if your website is not mobile friendly. Once you get your new prospect into your business and transact, you want to turn that new customer into a loyal customer, right? Right!

Well, this is where you’ll want to have that customized mobile application that your loyal prospect will refer to others. You’ll be able to tweet and connect with your loyal customers with your news and updates daily, weekly, and often. Now, that’s prime online real estate! For more information about Mobile Friendly Websites via LikesLocal.com & comF5 Customized Mobile Applications, visit us online at http://yosn.getfoundbylocals.com and http://comf5.learnmoresite.info.

Mobile Applications vs. Mobile Websites: Do the Privacy Issues Differ? (americamobi.wordpress.com)
Steam Mobile Application Closed Beta has Started. Also Nine Screenshots of the Steam Application (kingtoko.wordpress.com)
IBM Acquires Worklight To Advance Enterprise Mobile Solutions Portfolio (thetechnologycafe.com)

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CrowdSourcing With Digital Media In Today’s Economy: Daily Deal Sites

August 14, 2011 1:33 pm Kimberly Ochwangi Leave a Comment

In the past CrowdSourcing was primarily accomplished online via Google Adwords campaigns. Today, the best crowdsourcing is via social media and daily deals sites.

You know…You’ve heard of GROUPON®, LivingSocial® and countless other “daily deal” websites in your local market. The question is “how can daily deal sites help your business attract new customers?”

The key to the Daily Deal marketing method is to understand the company you’re using is doing their marketing and having a permission-based way to stay in constant contact with your new found friends.

Are their demographics the demographics of your business? You need to know!

Do they provide you access to your new found clients? No they do not give you access and is the reason why you’ll need to be a savvy merchant today with a brand customized permission-based relationship marketing solution.

Permission-Based Relationship Marketing

All permission-based relationship marketing is not equal! With the decline of traditional advertising and marketing methds today, merchants must now totally stand out from the noise and the crowd to stay at the top of mind with consumers today. Permission-based email marketing alone is not the way to be a survivor in the market today as so many are competing and working to gain attention from their niche audience.

Discover The Seven Best Practices For Successful Permission-Based Online Marketing

Stay in touch with your new Daily Deal Friends and keep them in the loop with permission-based email marketing and more.

Instant access here: http://online.learnmoresite.info

Kimberly Ochwangi
1-877-258-4804
kimberly@youronlinesuccessnetwork.com

QNANZA Deal of the Month:

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30-Second Radio Commercials

Plus, utilize Search Engine Marketing,
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We even give you an exit strategy so that your traffic will continue to remain your own. Would you like to know more?

Call Kimberly at 1-877-258-4804 or send a text message with ecouponmarketing to 69302 Today!

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Filed Under: Daily Deal Marketing Solutions, Email List Building, Email Marketing, Featured, Internet Marketing Tagged With: Daily Deal Marketing Solutions, Email Marketing, Integrated Marketing Communications

YOSN Questions And Answers On Email Marketing Opportunities

June 27, 2011 9:31 pm Kimberly Ochwangi Leave a Comment

Shelley asks…

can i email an organization to inquire about volunteer/internship opportunities?

Even if they’re not listed or requesting either of these, can I send and email introducing myself…sharing my education and briefly what kind of experience I could like to gain from being part of their organization?

I’m a fairly new graduate with zero experience, just looking to get my hands into some PR/Marketing/Communications/Event Planning kinda work locally.

Is this a good way to go about it?
wow, should have proofread that!

Kimberly Ochwangi answers:

Uscolleges.undonet.com – try their database. It has lots of internships, job openings and scolarships for college students.

Jemima asks…

how can i get vip emails to market real estate opportunities ?

Kimberly Ochwangi answers:

Meet them, convince them and then send mail to them. There will be a reply for your mail. Try and work hard. En cash the opportunity. Best Of Luck.

Mandy asks…

How to write a good email to a job recruiter?

I looked at the site and it i can it is fairly new cuz they are still working on it. but there is an email for those interested in career opportunities. there was no name so how can i start of the email? and end it? its for a sales and marketing position.

Kimberly Ochwangi answers:

Just say Hello and that you were interested in one of the positions that were posted. Attach a resume or add any info they want, add a “thank you for your consideration.” at the end.

Davina asks…

What’s the best way to create an online group to share information amongst the facebook community?

I want to create a group on real estate agents so we can share leads, opportunities and market information. email alias/group there is no way to track information easily…and creating or building an app from scratch doesn’t make much sense either. There has to be an online service FACEBOOK that can help me get there….need advice..

Kimberly Ochwangi answers:

Hello,
To share information about any purpose amongst the FACEBOOK community there is need a big network of your fans, friends and followers…facebook is the one of the most popular social network where millions of net user presently sharing their post articles and reviews..
Facebook is a social networking platform where you can promote business and marketing too, this is right place where you can increase the contact with internet users. You should work on various factors such as connect yourself by facebook profile to promote and marketing or share any kind Information between the big network..But this task is too big I think you need help, one and different effective best way to create an online group, why don’t you leave this responsibility on others I mean hire any professional for this job…somebody recommended me before a month about magicsolv.com specialist in online group creation and business promotion and marketing too..I tried and felt development in my business they increased my fan group, I just say try ‘em hope will get more in a few days good luck.

Nancy asks…

How much to online marketing consultants charge?

I have an opportunity to do some side work, and I don’t know how much my online media and email skill set are worth! I’ve only ever been in corporate!
The kind of work would involve some moderate and simple SEO… keywords, metatags, starting up a PPC campaign and email campaign

Kimberly Ochwangi answers:

35-50 an hour
same as anything that is freelancer or contacted. Depending also on your type of work.

Do This! (Not That) For AWesome Emails (aweber.com)

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